START MEASURING IN 90 SECONDS. 

Intuitive and easy setup means that you can start capturing what captivates right now

Knowledge is power. And setup is fast. 

Try it FREE 

 

INSTANTANEOUS INSIGHTS

 

Connect more with what matters, when it matters. Rather than make decisions based on guesses and "likes," or wait for weeks for an EEG or fMRI report, Immersion provides you with immediate and actionable insights. 

See data in real time

Our data gives you insights as the experience unfolds. No waiting for results.

 
Second-by-second

Understand the impact of every second. No more guessing about the best parts.

 

As a group or individually 

Tag each anonymous participant to understand demographic trends. 

 

UNLOCK POTENTIAL & INSPIRE GROWTH

Psychological Safety is a core element to a team's success. Defined as “being able to show and employ one’s self without fear of negative consequences of self-image, status or career” (Kahn 1990), essentially, it's the freedom to be one's true self. When a team or organization has a high level of Psychological Safety, members take risks, speak up, innovate, and think creatively. 

As companies and leaders explore our "new normal" in terms of a permanent remote work policy or a hybrid plan or a mandated return to the office, Psychological Safety is more essential than ever. 

Immersion has created the only passive & direct measurement of Psychological Safety. One that is captured right alongside a brain's Immersion. Anonymous and mobile, this metric can help organizations ensure that employees are engaged, empowered, and ready to do great things as a team. 

All particiapants safety and agenda
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BETTER DATA MEANS BETTER DECISIONS

 

Easily visualize (and therefore act on) the second-by-second, unconscious emotional response in real-time, for both Immersion and Psychological Safety.

"One accurate measurement is worth a thousand expert opinions." - Grace Hopper (badass computer scientist) 

Best and Worst V2-4

Automatically identify the best & worst moments 

Video Playback V2

Pair data with video to see insights unfold in playback 

Agenda V2-2

Easily add an agenda for topic-specific breakdown

Compare V2-2

Compare content over time to see iterations improve

 

CONNECT TO YOUR AUDIENCE 

Identify the people & demographics of your audience who are most likely to act and those who are frustrated. 

Search Target

Tag participants for custom demographic breakdowns  

Target Market V1

Easily identify target markets and new opportunities

Individual data

Export second-by-second data at the individual level

Content Distribution

Optimize your channels for content distribution

 

ANYONE.

ANYWHERE.

ANYTIME. 

Harness the power of your content and experiences by making sure they resonate. We broke neuroscience out of the lab, made it easy to use, and even easier to schedule so you can learn what has impact in your audience's real day to day lives.

Fits your timing

Launch immediately or schedule it. When using Immersion for pre-recorded experiences, you can offer your participants a flexible time window to ensure they can watch whenever it works for them. 

 

Put it on the calendar

If you are measuring a live event like a meeting, presentation or concert, our calendar-based scheduling helps with set up and seamless data collection. 

 

Tap into tech already in place 

Immersion supports multiple smartwatch options so you can measure your audience with the gear they already own, wherever they are. 

 

No PhD needed

Our platform makes it simple to start measurements and get measured. It's so easy to participate that people focus on the experience... not the measurement. 

 

MAKE COLLABORATION EASIER

(AND DARE WE SAY MORE FUN?) 

Connect to your team and learn together with features that make it easy to collaborate. Create a hub of information so everyone can share, learn, and measure, no matter what time zone they're in. 

folders
Project organization

Sort, find and share your projects through easy content/experience organization

export
Easy export

Share the beautiful graphs and data with your team simply and quickly

Team
Build your team 

Low subscription cost and easy team integration means everyone can connect

 

CREATE, MEASURE & LEARN FASTER

Agile development takes the art of creation and innovation and turns it into science. It's popular because it is a unique and powerful way to build and innovate with speed. Thing is, with a system founded on the idea of "build - measure - iterate," one must be able to actually measure. Measure aspects of life and experiences that until now, have been limited to self-reporting (cough, therefore wildly inaccurate, cough) tools.

Without clear data to base the agile mindset on, so much of our world that is considered art, has been left out of the science. Immersion offers a breakthrough - agile neuroscience and the ability to actually measure what the brain loves. To measure what aspects of art, content, and engaging experiences captivate the brain. And with these measurements, now every creator can tap into the innovative process of agile. 

So now that you have this power, what will you innovate, create, or transform? 

 

MORE CONFIDENCE IN EACH DECISION.

 

Make every decision your best decision. When you know what captivates your audience, your users, your consumers, you add certainty to every decision. Immersion predicts customer action and memory with over 80% accuracy. 

"If you can not measure it, you can not improve it." - Lord Kelvin (genius physicist who looked like a wizard)

 

OUTCOME
IMMERSION
SELF-REPORT

Identify highest rated TV shows 

88%

17%

Predict retail purchases

84%

35%

Predict sales bumps from ads

83%

14%

Predict music purchases

92%

16%

Who donates to charity

82%

51% (personality)

Predict food preference

78%

53% (taste)

Recall of information

0.73 correlation

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